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By Herb Newborg

Pfizer Wants You To Take Fido To Thanksgiving, After Drugging Him Of Course
The only problem is, the drug causes the very symptom it is purported to "treat".

Pfizer’s latest stunt to boost drug sales; take your dog with you during the holidays. But don’t forget to drug him first.

In a press release that tugs on your heart strings, Pfizer reminds us that some people feel bad about leaving their dog at home when they travel during the holidays. And the drugmaker also notes the family dog can offer so much comfort, especially at times of great stress, such as unemployment (after being laid off by Pfizer, perhaps?)

So why not bring Fido with you? After all, what’s one more at the dinner table when there’s so much turkey to be had? And not to worry that your pooch may suffer from motion sickness during the car ride. Pfizer has it all figured out for you. How so? Pfizer has a salve called Cerenia, which the drugmaker markets to cure….motion sickness in dogs. What a surprise.

But caution is advised. In the prescribing information for Cerenia, Pfizer disclosed that in US studies, one adverse reaction was, of all things, vomiting not associated with motion sickness. Dogs in the placebo group didn’t throw up once. But those given Cerenia, well, there was a 5.3 percent throw-up rate. And in European studies, Cerenia caused more than twice as much vomiting - for whatever reason - as a placebo, 9 percent versus 4 percent.

In other words, Fido may vomit no matter what, even if given the drug.

This is so ridiculous, you couldn’t even make this stuff up.